Bikes Vs Cars, Uber version
7 August, 2018
The battle of Bikes Vs Cars have been highlighted in 2015 in the famous documentary from Fredrik Gertten. Now Uber is giving its own version of the match, E-bikes VS Cars! Remember Uber’s investments in 2018: acquisition of JUMP Bikes for US$100M in april, then investment in Lime for a part of the total US$335M.
JUMP bikes are already available through Uber app in everywhere (and in San Francisco since february 2018). And a partnership is under way to make Lime’s scooters available as well, and co-branding the vehicles. It confirms, it is was still needed, that Uber is adding one by one the pieces of its alternative mobility puzzle.
This results show the potential for E-bikes to replace car trips! And this potential might be really higher than what Uber is showing, as this study was made with only 250 bikes in the streets, which is way above the optimal quantity needed for an good bike density in San Francisco.